In Brief: Sony Backs Windows Media in Europe

Recent agreements with Sony Music Entertainment Europe and Global Telesystems (GTS) indicate growing European support for the Windows Media Format. Sony announced it would create a European music video channel featuring streaming Windows Media files. Although the agreement does not mention subscription-based content, the Windows Media Format is the only streaming audio and video format with both client- and server-side support for Microsoft’s digital rights technology, which allows distributors to control file copying and sharing.

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