Dynamics CRM Adds Support for Hosters

Support for hosting multiple organizations on shared server hardware and improved multilanguage and multicurrency support will expand the market reach of the Dynamics CRM customer relationship management product, making it more suitable for service providers offering hosted CRM to small customers and for large, multinational organizations. However, CRM hosters will compete directly with Microsoft, which plans to bring its CRM Live hosted service online in 2008, and large organizations will continue to need custom development to tailor the product and integrate it with other important business applications, such as enterprise resource planning (ERP) systems.

CRM Increasingly Important

Dynamics CRM is a server application that helps front-office workers track customer interactions and plan sales and marketing campaigns. In addition, a variety of tools allow administrators, developers, and other workers to customize and extend Dynamics CRM, create custom solutions, and integrate the product with other applications, such as ERP systems.