Updated: July 13, 2020 (December 16, 2002)
Analyst ReportBusiness Platform to Draw ISVs to .NET
A business application platform for vertical ISVs will enable them to focus on their areas of expertise rather than on solving common business problems, such as how to record transactions in a general ledger. If Microsofts plan succeeds, vertical ISVs will become an increasingly important sales channel for Microsoft server products and advocates for the .NET initiative, particularly among small and medium-size businesses. But these ISVs will have to focus on vertical expertise to differentiate themselves and will be more closely bound to Microsoft’s development process.
Business Functions Move into Platform
In 2001, a team under Microsoft Business Solutions (MBS) Vice President Darren Laybourn initiated a project to build a business applications platform, tentatively named the Microsoft Business Platform (the final name is likely to change). The goal is to take certain functions that are needed by nearly all business applications, such as the ability to record transactions or take orders, and make them available to all developers, rather than having each vendor write different code to perform the same task. The project is analogous to Microsoft’s efforts to turn Office into a platform for customized applications and vertical ISVs by releasing tools such as Visual Basic for Applications.
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