Updated: July 14, 2020 (July 26, 2004)

  Analyst Report

MSN Acquires E-Mail Search Provider

My Atlas / Analyst Reports

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The acquisition of Lookout, a two-person company that created an application of the same name for searching Outlook e-mail messages and PC file metadata, will help MSN move quickly to market with tools that let users search information on their local PC as well as the Web. The acquisition fits MSN’s strategy to compete with Google by tying MSN search tools more closely to the PC and to corporate networks where Google has no presence. As part of the acquisition, Lookout cofounder Mike Belshe will join the MSN Search team. Terms of the acquisition were not disclosed. (For background on MSN’s search strategy, see “MSN Reveals Broad Search Intentions” on page 32 of the July 2004 Update.)

First released in 2003, Lookout is an add-on to Outlook 2000 or later that indexes any type of data in Outlook, including e-mail messages, calendar entries, or contacts, enabling users to conduct text-string searches of this data. Users can also command Lookout to index the contents of any other file that Outlook can read, including local .PST files (which contain Outlook data) and information on IMAP mail servers, as well as basic metadata (filename, file extension, size, and modification date) for any file or folder on a PC. Lookout is a .NET application and requires version 1.1 of the .NET Framework. MSN will probably integrate Lookout’s search functionality into the MSN Toolbar (an add-on to Internet Explorer) and perhaps into a forthcoming desktop search application. For now, however, Microsoft is offering Lookout as a free download.

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